Alan Lim

Senior Director

Simon-Kucher Global Strategy Consultancy

Profile:

Alan Lim is a Senior Director at Simon-Kucher & Partners’ Singapore office, focusing on Banking and Insurance industries. He has worked with global banks on Retail sales and distribution strategy, consumer insights, digital and customer journeys, segment pricing strategy. He joined Simon-Kucher & Partners from EY Financial Services Advisory where he specialized in digital and customer strategy and operational excellence in the various sectors, namely Wealth Management, Retail and Private Banking, Secured Finance, Credit Payment Products and Operations. Prior in joining EY, Alan has worked for Citibank Singapore for 10 years in various functions. He was the General Manager for Citigold Private Client, managing a team of Relationship Managers and Investment Specialists in advising High Net-worth clients in wealth advisory. Alan holds a double degree in Bachelor of Business Management ((Summa Cum Laude) & Bachelor of Information Systems (Summa Cum Laude) from Singapore Management University. In addition, he also receive his executive education in The Wharton School, University of Pennsylvania in wealth management.

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Publications & Thought Leadership

Empowering the Relationship Manager & Delivering Wealth Management for Tomorrow’s World The premise for our Digital Dialogue discussion of September 2 was that the relationship manager will continue to be central to the delivery of the enhanced capabilities and solutions in the Asian wealth management industry, particularly for the robust HNW and UHNW segments. Experts and leaders in t....

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