Hong Tat Lim

Group Head, Community Financial Services & Chief Executive Officer Singapore

Maybank

Profile:

Datuk Lim Hong Tat has been Group Head, Community Financial Services of Maybank Group and CEO, Maybank Singapore since 1 January 2014. Prior to this he was the Deputy President and Head of Community Financial Services.

As Group Head of Community Financial Services, he is responsible for driving and implementing the Bank’s community banking strategy across all geographies. This covers branch banking, consumer lending, SME and Business Banking, sales and distribution, wealth management, payments, virtual banking, product innovation and customer segmentation.

He is also responsible for growing the business of all Maybank entities in Singapore. This spans the full suite of financial products and services – commercial banking, global banking, investment banking, and insurance.

Datuk Lim joined the bank upon graduation in 1981. He has 32 years of experience covering all aspects of banking, having managed branches, regional banking, credit cards and international banking operations including holding senior management positions as Director/President and CEO of Maybank Philippines Incorporated, Head of International Banking and Head of Consumer Banking in Maybank Group.

Bachelor of Economics (Business Administration) (Hons), University of Malaya; Diploma in Marketing & Selling Bank Services, International Management Centre.

Director of Maybank Kim Eng Holdings Ltd; Member of the Visa Product Executive Council; Board Member of EFMA (European Financial Management Association); Director of Credit Bureau Malaysia Sdn Bhd; Chairman of MEPS Strategic Business Committee.

The latest articles from Hong Tat Lim

Strategy & Practice Management

A closer look into Maybank's private wealth mission When Maybank launched its private wealth offering in Singapore two years ago, it was the last piece of a jigsaw to complete its banking model. Lim Hong Tat and Alvin Lee explain the journey so far, and how the bank has put each component of the platform in place in preparation for further expansion..