Helping Asian Wealth Management Communities interact

We were delighted to host our 2nd annual event in Vietnam – focused on understanding the longer term potential for wealth management in this fast-growing economy, and how to prepare for it.

Who was it for?

This year’s event was designed for CEOs, senior management and business heads across investments, technology, strategy and sales – from local and universal Retail Banks, Securities Firms, IFAs, Insurance Companies, Local Asset Managers, and other players interested in the development of wealth management in Vietnam.

What did delegates learn?

•    The potential for wealth management to become more meaningful within the financial services landscape in Vietnam
•    How to create the right framework and mind-set for wealth management in Vietnam
•    What’s required to grow the local wealth and fund management industries
•    Where the opportunities and potential are to access domestic affluent / HNW clients
•    Success stories and best practices – in Vietnam and from overseas

Key elements of this event

•    A unique get-together for 200+ leading wealth management practitioners in the local market and from across Asia – who are exploring how to develop a wealth management offering in Vietnam
•    An unprecedented opportunity to hear from 25 local and international speakers
•    We only invited the most senior individuals from within the community to attend and speak 
•    Focused 10-minute presentations, speeches from key individuals across Asia, and 3 interactive panel discussions

Sep 7

Vietnam Wealth Management Forum 2017

The Reverie Saigon, Vietnam

Featured sponsors
All sponsors

A community of leading organisations within Asian Wealth Management

Featured speakers
All event speakers

Senior figures in Asian Wealth Management are speaking at this event

Afonso Vieira

Total Wealth Management

Andreas Vogelsanger

Asia Frontier Capital

Andrew Hendry

Westoun Advisors

Bao Nguyen

GoBear

Why you should attend Hubbis events

Connect

Connectivity across Private Banking, Independent Wealth Management, Retail Banking, Asset Management, Insurance, Technology, Professional Services and other communities.

Learn

Find out how the industry can develop further & lessons it can learn from elsewhere. Improve skills and knowledge through a practical, enjoyable and interactive learning experience.

Enjoy

Hubbis events are not only consistent, relevant, engaging and unique but also highly positive, and fun experiences.

Get involved in Hubbis events

Sponsor an event Hubbis offers multiple sponsorship packages within the Asian Wealth Management community.

Find out more
Event Agenda
download pdf

Morning

  • 8.40am

    Registration

  • 9.00am

    Welcome Address

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

  • 9.05am

    Panel discussion - How do we lay the foundations for wealth management in Vietnam?

    • What is the potential for the development of the financial services landscape in Vietnam?
    • Is there a meaningful role for wealth management?
    • Local banks are not seriously looking at wealth management at the moment. Why is that? Will it change?
    • What are the catalysts to kick-start the domestic market?
    • What do customers really know about any of the products available? How can we better educate them?
    • What do market developments such as the launch of derivatives mean for wealth management?
    • How should we prepare for the potential that exists for wealth management in Vietnam – even though the market is not ready yet?
    • Universal banks Vs local banks – who is best-placed to benefit from market growth when it happens?
    • Where will wealth come from in Vietnam in the next 10 years – and how can we get prepared for it?

    Chair

    Michael Stanhope
    Chief Executive Officer & Founder
    Hubbis

    Panel members

    Lan Anh Do
    Head of Wealth Management, Vietnam
    Standard Chartered Bank

    Fred Lim
    Executive Director, Retail Banking
    UOB Ho Chi Minh City Branch

    Johan Nyvene
    Chief Executive Officer
    Ho Chi Minh City Securities Corporation

    Bao Nguyen
    Chief Executive Officer
    Vietnam Capital Advisors

    Kenneth Atkinson
    Chairman, Grant Thornton Vietnam
    Chairman, British Business Group Vietnam

    Sylvie Ma
    Managing Partner, Vietnam
    Henley & Partners

    Panel Members

  • 9.55am

    WealthTalk - Building a future-proof wealth management offering

    Evrard Bordier

    CEO and Managing Partner

    Bordier & Cie

    • The relevance of private banking today in Asia
    • The wave of consolidation: will we see more?
    • The challenges in building a successful and relevant offering
    • How to get your positioning right
  • 10.25am

    Presentation - Residence and citizenship planning

    Sylvie Ma

    Managing Partner

    Henley & Partners

    • Why people need residence & alternative citizenship
  • 10.40am

    Presentation - Singapore & Hong Kong as Asian wealth management centres & overview of CRS and AEOI

    Irene Lee

    Head of Business Development, Singapore

    Equiom Group

    • Overview – Asia in general
    • Singapore’s ties with Vietnam
    • Singapore and Hong Kong as wealth management centres
    • Singapore & Hong Kong companies
    • Brief summary on CRS & AEOI
    • Other estate planning tools
  • 10.55am

    Refreshment & Networking

  • 11.25am

    Presentation - Breaking down silos in financial services

    Benjamin Turner

    Solutions Consultant and Product Management APAC

    Liferay

    • Silos exist in any organisation – and those organisational silos have historically given rise to technology silos; think the marketing department owning the website while the IT department owns internet banking, with each typically being implemented using different technologies
    • Some of the challenges with siloed technology are inconsistent user experiences, inability to provide information that is contextually relevant, and so on
    • In this session we’ll demonstrate how customers have used Liferay Digital Experience Platform to enable cooperation between organisational silos and to implement solutions that break down technology silos
  • 11.40am

    WealthTalk - Portugal – the new IFC?

    Afonso Vieira

    Managing Director and Head of Investments

    Total Wealth Management

    • How Vietnamese families are now using Portugal as an IFC
    • What are the rules and how do they work in practice?
  • 11.55am

    WealthTalk - What does it take to be successful in wealth management today?

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

    • Market challenges
    • Industry trends
    • What clients want from you
    • How to be a successful wealth manager in today’s environment
  • 12.25pm

    Lunch

Afternoon

  • 13.15pm

    Panel discussion - Asset management in Vietnam – driving the development of funds and an investment mind-set

    • What are the opportunities and challenges for Vietnam’s asset management industry?
    • How can we create the right framework for mutual funds in Vietnam?
    • What players and expertise do we need to create a wider variety of products to help the market develop and create diversification?
    • The mind-set of Vietnamese is still very short-term oriented – yet it’s impossible to get short-term gains from funds. How do we change the investor mind-set to look longer term?
    • What else can we do to better educate customers?
    • Where are the opportunities for both local and international investors?

    Chair

    Michael Stanhope
    Chief Executive Officer & Founder
    Hubbis

    Panel members

    Hoai Thu Nguyen
    Managing Director
    VinaCapital

    Le Le Hang 
    Chief Executive Officer
    SSI Asset Management

    Kevin Snowball
    Chief Executive Officer
    PXP Vietnam Asset Management

    Andreas Vogelsanger
    Chief Executive Officer
    AFC Vietnam Fund

    Panel Members

  • 14.05pm

    WealthTalk - Creating the framework for funds distribution

    Andrew Hendry

    Managing Director, Asia

    Westoun Advisors

    • Why do universal banks sell mutual funds?
    • What is the infrastructure and expertise required? 
    • How do you build it?
    • How important are funds for the overall wealth management business of banks?
  • 14.15pm

    WealthTalk - Driving diversity via mutual funds

    Thai Nguyen Thuan

    Managing Director

    VinaCapital

    • What is the role of mutual funds in investor portfolios?
    • How do they create diversification?
    • What’s the outlook for mutual funds in Vietnam?
  • 14.25pm

    WealthTalk - Deepening the Vietnam market through IPOs

    Bill Stoops

    Chief Investment Officer

    Dragon Capital

    • How to increase liquidity and diversity in Vietnam
    • Accessing IPOs
  • 14.35pm

    Refreshment & Networking

  • 15.05pm

    Head - to - Head Q & A - Developing the insurance offering in Vietnam

    Paul George Nguyen

    Vice President, Chief Executive Officer, Vietnam

    Manulife

    • Where are the biggest opportunities for insurance companies in Vietnam?? 
    • How will the product offering develop and diversify?
    • How can we improve the client experience?
    • How can you make money via wealth management?
  • 15.15pm

    Head - to - Head Q & A - Accessing the multi-family office opportunity

    Stephan Repkow

    Founder & Chief Executive Officer

    Wealth Management Alliance

    • What is a multi-family office?
    • Why did you set up your firm? 
    • How has that model evolved in Asia? 
    • What is the potential opportunity for firms to collaborate with you?
  • 15.25pm

    Panel discussion - How can banks prepare for the wealth management evolution in Vietnam?

    • When will wealth management become more important to the development of Vietnam’s financial landscape?
    • Insurance is easier for banks to sell, and they make good money from it. So why should banks start to sell funds and other financial products?
    • Will there be a B2C distribution model in Vietnam that differs from other Asian countries?
    • What do market developments such as the launch of derivatives mean for wealth management?
    • Is there scope for any other wealth management products?
    • How many years is Vietnam behind other countries in terms of clients’ financial literacy and product development?
    • What should the regulators do to help spur further development?
    • What’s the outlook for the financial markets in Vietnam over the next decade?

    Chair

    Michael Stanhope
    Chief Executive Officer & Founder
    Hubbis

    Panel members

    Dung Dang Tuyet 
    Deputy Chief Executive Officer, and Chief Executive Officer of Retail Banking
    Maritime Bank

    Michael Gerber
    Chief Executive Officer
    360F

    Andrew Hendry
    Managing Director, Asia
    Westoun Advisors

    Piotr Zboinski
    Head of Operations & Strategy, Management Consulting
    Orbium 

    Panel Members

  • 16.15pm

    WealthTalk - A customer led approach to wealth management

    Sandeep Deobhakta

    Vice President, Regional Bancassurance Officer

    VP Bank

    • How do we achieve this?
  • 16.30pm

    Forum End

Sep 7

Vietnam Wealth Management Forum 2017

The Reverie Saigon,Vietnam

Speakers

Afonso Vieira

Total Wealth Management

Andreas Vogelsanger

Asia Frontier Capital

Andrew Hendry

Westoun Advisors

Bao Nguyen

GoBear

Benjamin Turner

Liferay

Bill Stoops

Dragon Capital

Evrard Bordier

Bordier & Cie

Fred Lim

UOB Bank

Hoai Thu Nguyen

VinaCapital

Irene Lee

Equiom Group

Johan Nyvene

Ho Chi Minh Securities

Kenneth Atkinson

Grant Thornton

Kevin Snowball

PXP Vietnam Asset Management

Lan Anh Do

Standard Chartered Bank

Michael Gerber

360F

Michael Stanhope

Hubbis

Paul George Nguyen

Aviva Life Insurance

Piotr Zboinski

Orbium

Sandeep Deobhakta

VP Bank

Stephan Repkow

Wealth Management Alliance

Sylvie Ma

Henley & Partners

Thai Nguyen Thuan

VinaCapital

Thi Le Hang Le

SSI Asset Management

Tuyet Dung Dang

Maritime Bank

Sep 7

Vietnam Wealth Management Forum 2017

The Reverie Saigon,Vietnam

Sponsors

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silver

bronze

Sep 7

Vietnam Wealth Management Forum 2017

The Reverie Saigon,Vietnam

Event Highlight

We were delighted to host our 2nd annual event for the Vietnam wealth management community – the pre-eminent event of its type. Over 200 senior individuals attended – including CEOs, senior management, product gatekeepers and business unit heads from the leading Private Banks, Retail Banks, IFAs, Insurance Companies and local Asset Management Firms.

Below for your interest and reference are links to various content we captured from the day. Please click on the orange headlines – and do send any comments or feedback to events@hubbis.com.

 

Content Highlights

Video Highlights
Photos
Event summary & poll results
Panel discussions
Presentations & Wealth TALKS

 

Post-event Report

You might also like to view the full Post-Event Report – which is a consolidated summary, including photos of speakers & delegates, the attendee profiles & some delegate feedback, polling results, and more.

 

Event Summary

Creating a more meaningful wealth management market in Vietnam

Providing advice in a more structured and consistent way is essential in preparing investors’ portfolios – especially in an environment where the potential for correction, plus disruption from the march towards digital, looms large - according to speakers at the flagship Hubbis Investment Solutions Forum 2017 in Singapore in early June.

 

Panel Discussions

We held 3 interactive panel discussions throughout the day – which involved 14 senior industry practitioners who we invited to participate and share their thoughts. We have also incorporated into the summaries below the briefing notes which speakers sent to us in advance of the event. Plus, we have incorporated the results of audience polling done on the day as well as questions we received from delegates on the day. Click on each headline to view the web versions of these – from which you can also access the PDFs
 

Laying the foundations for wealth management in Vietnam
If banks and other financial institutions in the country start to take wealth management more seriously – plus work with regulators to develop the capability, capacity and infrastructure required – a more meaningful role for the industry looks likely over the coming decade.

Panel speakers
Lan Anh Do
Head of Wealth Management, Vietnam. Standard Chartered Bank
Fred LimExecutive Director, Retail Banking, UOB Ho Chi Minh City Branch
Johan NyveneChief Executive Officer, Ho Chi Minh City Securities Corporation
Bao NguyenChief Executive Officer, Vietnam Capital Advisors
Kenneth AtkinsonChairman, Grant Thornton Vietnam, Chairman, British Business Group Vietnam
Sylvie MaManaging Partner, Vietnam, Henley & Partners

 

Driving the development of an investment mind-set in Vietnam
The country’s asset management industry is dependent on investor education around concepts such as asset allocation and risk – and also on access to products and tools to implement them – if it has any chance of evolving and maturing. Only then will there be the right framework for mutual funds onshore.

Panel speakers
Hoai Thu NguyenManaging Director, VinaCapital 
Le Le HangChief Executive Officer, SSI Asset Management
Kevin SnowballChief Executive Officer, PXP Vietnam Asset Management
Andreas VogelsangerChief Executive Officer, AFC Vietnam Fund

 

How banks can prepare for the wealth evolution in Vietnam
Taking a long-term approach will result in a successful business for financial institutions looking to tap the country’s wealth management potential – from developing the right culture among staff to building product capabilities and the advisory model.

Panel speakers
Dung Dang TuyetDeputy Chief Executive Officer, and Chief Executive Officer of Retail Banking, Maritime Bank
Michael GerberChief Executive Officer, 360F
Andrew HendryManaging Director, Asia, Westoun Advisors
Piotr ZboinskiHead of Operations & Strategy, Management Consulting, Orbium 

 

Presentations 

Below are summaries of the Presentations and Wealth TALKS delivered at the event. These were 10-minute slots delivered either by senior industry practitioners who we invited to speak (Wealth TALKS), or by some of our event partners (Presentations). Also listed with each summary are links to the presentation slides (where these are available from speakers). Click on each headline to view the web versions of these – from which you can also access the 1-page PDFs.

PRESENTATION SUMMARY - How to break down silos in financial services
Benjamin Turner of Liferay explains how to encourage cooperation internally within organisations, to implement solutions that break down technology silos.
View slides

PRESENTATION SUMMARY - Why transparency, reporting rules create opportunities in adversity
Irene Lee of Equiom Group believes there are opportunities for the industry to garner within the current uncertainty around regulation and tax transparency around the world.
View slides

WEALTH TALK SUMMARY - Portugal - the new IFC?
Afonso Vieira of Total Wealth Management explains why Vietnamese families are now using Portugal as an international financial centre (IFC).

WEALTH TALK SUMMARY - Creating the framework for funds distribution
Andrew Hendry of Westoun Advisors explains why mutual funds are essential for wealth management success, and how to build the capability and infrastructure.
View slides

WEALTH TALK SUMMARY - Deepening the Vietnam market through IPOs
Bill Stoops of Dragon Capital explains why the capital markets look to be an effective way to increase liquidity and diversity in the country.

WEALTH TALK SUMMARY - How to future-proof private banking
Evrard Bordier of Bordier & Cie sees problems ahead for private banks that aren't able to explain why they are relevant.
View slides

WEALTH TALK SUMMARY - A customer-led approach to wealth management
Sandeep Deobhakta of VPBank explains the importance to all banks of knowing customers’ needs, an also training their staff and giving them the right tools to meet them.
View slides

WEALTH TALK SUMMARY - Driving diversity in Vietnam via mutual funds
Thai Thuan Nguyen of VinaCapital looks at the stage of development of the fledgling mutual funds space in the country, and the role of funds in investor portfolios.
View slides

PRESENTATION SUMMARY - Opening global routes for wealthy Vietnamese
Sylvie Ma of Henley & Partners explains why people can benefit from residence and alternative citizenship, and how to assist these clients.
View slides

WEALTH TALK SUMMARY - Developing the insurance offering in Vietnam
Paul Nguyen of Manulife explains how the firm is building on its market position and product offering to tap the opportunity this under-penetrated market represents.

 

Testimonials

“Hubbis organised a world-class forum in Vietnam. These events are integral to the growth of wealth management [in this country] and other emerging markets in South-east Asia.” 
Bao Nguyen, Chief Executive Officer, Vietnam Capital Advisors

“The wealth management industry in Vietnam, particularly private wealth, is at an infant stage. The Hubbis event provides the insights that we hope will shape the future of wealth management in Vietnam.”
Duy Nguyen Manager, Equity Research, Thien Viet Securities

“The Hubbis wealth management conference in Ho Chi Minh City is on par with the development of the market itself: 20% growth year-by-year.”
Michael Gerber, Chief Executive Officer, 360F

“It was a great event with many stalwarts of the Vietnamese wealth management sector in attendance, including asset managers (eg. VinaCapital, Dragon Capital, etc), banks (eg. VP Bank, Maritime Bank, Military Bank, etc.) and brokerages (HSC and SSI). The event again showed the level of activity in the market, with all players positive about the future of the industry and many actively investing into new offerings and new products. The conference was informative as well as a great opportunity to network and reconnect with industry stakeholders.”
Piotr Zboinski, Head of Operations & Strategy, Management Consulting, Orbium

 

Sep 7

Vietnam Wealth Management Forum 2017

The Reverie Saigon,Vietnam