Creating & Operating a Modern, Efficient and Fit-for-Purpose Family Office

Hubbis is delighted to announce we will be hosting a one-day Family Office Forum in Singapore on February 9TH, 2023, in exclusive partnership with Eton Solutions.

The event is sub-titled ‘Creating & Operating a Modern, Efficient and Fit-for-Purpose Family Office’ and will bring together speakers and attendees from Single-Family Offices, Multi-Family Offices, private banks, independent wealth firms, trustees, lawyers, accountants, consultants, immigration specialists, regulators and other experts from the wider family office and wealth management ecosystem. 

The core mission of the event is to expand the conversation around the objectives, practicalities, and challenges of establishing family offices, and then operating them as efficiently and cost-effectively as possible. The event is being held in exclusive partnership with Eton Solutions, a leading software and services company specializing in customized solutions for HNW and UHNW families.  It is being timed to coincide with the official opening of their International HQ, based in Singapore, which is spearheading the firm’s international expansion across the Asia Pacific, the Middle East and Europe. 

The event will feature presentations, keynote addresses, panel discussions and, in the afternoon, a series of interactive workshops on a variety of key topics.

Key elements of the event:

  • Specialist presentations
  • Panel discussions
  • Interactive workshops
  • Networking coffee and refreshment breaks as well as lunch
Feb 9

Family Office Forum 2023

The Fullerton Hotel, Singapore

REGISTER
Featured Partners
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A community of leading organisations within Asian Wealth Management

Featured speakers
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Senior figures in Asian Wealth Management are speaking at this event

Zac Lucas

Spencer West

Lucia Luchetti

Equiom Group

Bryan Goh

Tsao Family Office

Nimish Soni

Eton Solutions

Tan Woon Hum

Shook Lin & Bok

Vikna Rajah

Rajah & Tann

Andrew Hull

Todd Family Office

Murali Nadarajah

Eton Solutions

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Event Agenda
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  • 8.30am

    Registration

  • 8.50am

    Welcome Address

    Satyen Patel

    Executive Chairman

    Eton Solutions

  • 9.00am

    Presentation - Key Family Office Trends across Asia: Challenges and perspectives across the eco-system

    Dr. Silvio Struebi

    Partner

    Simon-Kucher & Partners

    • Key findings from the Asia family office market survey
    • Motivations and needs of the family office beneficial owners
    • Pain points in setting up and running a family office
    • Success factors for service providers in servicing family offices. What are the value drivers that family offices are most focused on?
  • 9.20am

    Panel Discussion

    Setting up a family office - What are the actual challenges and consequences of having a family office?

    • Why do you need a family office? What are key considerations?
    • What are the tax issues?
    • What is the division between a family office and an investment office?
    • What are the different types of trust / structures and how are they relevant?
    • How do you manage all the ‘governance’ aspects specifically?
    • How can you keep abreast of all the legal and procedural requirements?
    • What typically goes wrong?
    • Differences between the needs and expectations for clients from PRC, SE Asia, India or elsewhere?
    • What are the specific challenges with family offices adapting to today’s complexities?

    Chair

    Kevin Hayes

    President

    Eton Solutions

    Speakers

    Tan Woon Hum

    Partner, Head of Trust, Asset & Wealth Management Practice

    Shook Lin & Bok

    Roxanne Davies

    Partner

    Proprietary Capital Holdings

    Dr. Silvio Struebi

    Partner

    Simon-Kucher & Partners

    John Shoemaker

    Registered Foreign Lawyer

    Butler Snow

    Carolyn Leng

    Managing Director

    Bordier & Cie

  • 10.00am

    Presentation - Transforming a Family Office to Reimagine the Value it Delivers: Lessons learned by a Family Office Founder

    Robert Mallernee

    Co-founder and CEO

    Eton Solutions

    • Setting up a family office to deliver scalable advantage for tomorrow
    • Using technology to create operational leverage and efficiencies
    • Digitalising governance functions within the Family Office and across family members and key advisors
  • 10.20am

    Presentation - Family Office CRS Reporting

    Zac Lucas

    Partner – International Private Wealth

    Spencer West

    • Overview (Fund Management / Fund Company)
    • Family Office Structure, Common Reporting Errors
    • Family Office Trust, Common Reporting Errors
    • Family Offices and CRS Anti-Avoidance Rules
    • IRAS Family Office Audit Requirements
    • OECD Changes to CRS, Family Office Implications
  • 10.40am

    Presentation - Regulatory developments and operational implications for Singapore family offices

    Spencer Hsu

    Associate Partner, Private Tax Services

    EY

    • On 18 April 2022, the Monetary Authority of Singapore announced a series of changes to qualifying criteria for the Section 13 inventive schemes for single family offices. The changes were targeted at raising the level of professionalism and quality of family offices in Singapore.
    • Arising from the changes, there has been a departure in approach to how the Section 13 incentives are being administered. In this session, we take a deep dive into these changes and understand the consequential implications on complying with the revised qualifying criteria for the incentive scheme.
  • 11.00am

    Refreshment & Networking

  • 11.30am

    Presentation - Cost effective Reporting, Operations and Governance for Start Up Family Offices

    Satyen Patel

    Executive Chairman

    Eton Solutions

    Bryan Henning

    SVP, Head of International

    Eton Solutions

    • Outline of market first offering democratising technology and services used by billionaire family offices cost effectively to meet all needs of smaller or newly starting up Family Offices
    • Outline of how proposition meets challenges with respect to showing total wealth view integrating financial and non-financial assets
    • Use of mobile application capabilities for key decision makers to easily access key information, store and retrieve documentation and make payments through direct connectivity to their banks
    • Creating enhanced controls and governance while also creating operational leverage by moving from manual spreadsheet/sharepoint environment to fully digital solution with embedded delegated approvals and audit trails
  • 12.00pm

    Panel Discussion

    Running a Family Office Efficiently

    • What are the key elements to consider in set up?
    • Where to start and what should you consider as you operationalise your Family Office?
    • What do you outsource and what do you do yourself?
    • How can you best grow and scale the Family Office?
    • What are the typical challenges you face?
    • How do you find the right partners to make this a success?

    Chair

    Bryan Henning

    SVP, Head of International

    Eton Solutions

    Speakers

    Bryan Goh

    Chief Executive Officer, Chief Investment Officer

    Tsao Family Office

    Spencer Hsu

    Associate Partner, Private Tax Services

    EY

    Vikna Rajah

    Head Tax & Trust, Co-Head Private Wealth

    Rajah & Tann

    Andrew Hull

    Chief Executive

    Todd Family Office

    Lucia Luchetti

    Head of Trusts

    Equiom Group

  • 13.00pm

    Lunch

  • 14.00pm

    Workshop - Setting up a Family Office and Creating Governance through Digitalization

    Robert Mallernee

    Co-founder and CEO

    Eton Solutions

    • Lessons learned in setting up family offices big and small
    • How to deal with key pain points
    • Working with families and advisors to effectively use digitalization to implement family governance
  • 14.40pm

    Workshop - Administrative Family Office Proposition

    Dr. Silvio Struebi

    Partner

    Simon-Kucher & Partners

    Bryan Henning

    SVP, Head of International

    Eton Solutions

    Nimish Soni

    Chief Operating Officer

    Eton Solutions

    • Discussion on a full-service proposition for new and smaller Family Offices looking to set up cost efficiently
    • Elaboration on a tiered service offering including incorporation of bank feeds and non-financial assets to provide holistic wealth views, investment reporting and handling of complex transactions like capital calls for Private Equity
    • Demonstration of platform, reporting capabilities and mobile application
  • 15.20pm

    Refreshment & Networking

  • 15.40pm

    Workshop - Family Office vs. Investment Office Trusts

    Zac Lucas

    Partner – International Private Wealth

    Spencer West

    • Family Office Market Segments (North Asia / Southeast Asia)
    • Key Features - Investment Office Trust
    • Key Drafting Errors - Investment Office Trust
    • Key Features - Family Office Trust
    • Key Drafting Errors - Family Office Trust
    • Family Office Services, Best Practice Guidance
  • 16.20pm

    Workshop - Managing Technology Challenges for Family Offices: Vendor selection, Implementation, and Cybersecurity considerations

    Han Wee Tan

    Partner, Wealth & Asset Management Consulting

    EY

    Murali Nadarajah

    Chief Information Officer

    Eton Solutions

    • Vendor selection considerations – integrated solutions vs multiple applications, short-term and long-term considerations
    • Planning for a successful implementation
    • Cloud hosted solutions – cybersecurity considerations and other potential issues
  • 17.00pm

    Forum End

Feb 9

Family Office Forum 2023

The Fullerton Hotel,Singapore

REGISTER
Speakers

Zac Lucas

Spencer West

Lucia Luchetti

Equiom Group

Bryan Goh

Tsao Family Office

Nimish Soni

Eton Solutions

Tan Woon Hum

Shook Lin & Bok

Vikna Rajah

Rajah & Tann

Andrew Hull

Todd Family Office

Murali Nadarajah

Eton Solutions

Roxanne Davies

Proprietary Capital Holdings

Han Wee Tan

EY

Kevin Hayes

Eton Solutions

Bryan Henning

Eton Solutions

Satyen Patel

Eton Solutions

Spencer Hsu

EY

Carolyn Leng

Bordier & Cie

Robert Mallernee

Eton Solutions

Dr. Silvio Struebi

Simon-Kucher & Partners

John Shoemaker

Butler Snow

Feb 9

Family Office Forum 2023

The Fullerton Hotel,Singapore

REGISTER
Partners
Feb 9

Family Office Forum 2023

The Fullerton Hotel,Singapore

REGISTER
Summary

We all know that there has been an explosion in the number of HNW and UHNW individuals in the past 10-15 years, and a dramatic rise in the assets they and their families hold. We also know that there has been a remarkable expansion in the number of single-family offices and multi-family offices in the past several years, and that Singapore, by dint of the outstanding set of government fiscal and other incentives, as well as the city-state’s remarkable lifestyle and infrastructure, has risen to become the go-to family centre within Asia Pacific, drawing in families and principals from the region, and many from the Middle East, Europe and even the US.

But whether they are heading to Singapore or to other centres such as Hong Kong, Dubai, or elsewhere to establish their family offices, a vital and overriding question is how do these UHNW individuals and families go about creating the optimal day-to-day operational structures, technologies and practices to ensure that their SFO operations are efficient, seamless, professional, cost-effective and also, for the expanding ranks of MFOs, scalable as they seek to pull in more client families to their proposition?

In short, whatever any of the family jurisdictions might offer, UHNWIs and their families and the principals of the MFOs must take the right steps to establishing their family offices on firm footings, with appropriate licensing and compliance, and achieve the appropriate scale and staffing to make the whole effort worthwhile. And it is precisely these issues, and many more besides, that will dominate the Agenda at the February 9 event.

The 25-plus expert speakers will be selected from Single-Family Offices, Multi-Family Offices, private banks, independent wealth firms, trustees, lawyers, accountants, consultants, immigration specialists, regulators and others from the wider family office and wealth management ecosystem.

These are some of the key topics that will be covered in the Forum:

  • Who is setting up family offices from within Asia Pacific or further afield, and what are their core objectives?
  • What are the key issues to address in a smart and comprehensive planning process?
  • Why is Singapore such a magnet for family office clients from the world over and how does the jurisdiction compare to other leading centres?
  • What shape is the family office of the future and how should it be operated?
  • How do you comprehensively and proactively manage tax, compliance, data, and reporting?
  • What are the pitfalls to avoid in terms of establishing and then operating a family office?
  • What mistakes do family offices make in their approach to their operations and what is the new wave of thinking about structuring, staffing, and managing these entities? 
  • Family, friends, or third-party professionals, or all three? Getting the balance right.
  • What systems, processes, technology, and protocols do you need to adopt when you define and then operate a future-proofed family office?
  • Do you do it all yourself, do you partner with an external platform, and how much should you outsource?
  • What makes the ideal technology, platform solutions and outsourcing partner?
  • How do you oversee privacy and cyber-security?
  • What role does an efficient family office play in estate and legacy planning and inter-generational wealth transfer, and how do the right systems, processes and approaches support those missions?
  • Who are Eton Solutions, why is their new international HQ in Singapore, and what can they offer UHNW families and MFO principals?
  • What exactly is the Eton Solutions AtlasFive® platform, and why has it been so successful in their home US family office market?
  • Why is Eton Solutions so committed to best family office practices and to helping boost engagement within the wealth and professional services ecosystem?


Join us on February 9 for what will surely be an informative, lively, educational, and also comprehensive overview of the state of the art around establishing, operating, and developing a family office that is fit for tomorrow’s world.

Feb 9

Family Office Forum 2023

The Fullerton Hotel,Singapore

REGISTER